Sr. Strategist, Partner Creative and Strategy
Activision Blizzard Esports Leagues Irvine, California

Activision Blizzard Esports Leagues are responsible for the development and operation of premier Activision Blizzard professional gaming properties including the Overwatch League™ and the Call of Duty® World League, as well as the commercialization of the entire Blizzard Esports portfolio. Launched in 2017, the Overwatch League is the world’s first major global esports league with city-based teams, with 20 clubs across Asia, Europe, and North America. In 2019, the Call of Duty World League Presented by PlayStation®4 will deliver five vs. five team play featuring Call of Duty®: Black Ops 4. It is ABEL’s vision to be the most innovative, scalable, and valuable developer of global competitive entertainment.

In this role on the Partner Creative and Strategy team, you will lead strategy and ideation for new esports content platforms and experiences. Then, you will work with partners across Activision Blizzard Esports Leagues (ABEL) to bring those ideas to the biggest consumer brands in the world.

You will:

  • Use consumer insights, esports, and video game knowledge to create new brand partnership opportunities for ABEL.
  • Partner with ABEL league operations, game development teams, marketing, and sales to develop proposals for league platforms and creative elements for sponsor branding
  • Work with internal analytics teams to provide our brand partners with actionable insights and recommendations to increase engagement, visibility, and growth of their partner platform

Responsibilities:

  • Write and present creative briefs for internal partners informed by the brand partnership, audience needs, and internal goals
  • Develop content platforms based on research (primary and secondary) and the needs of ABEL and our partners
  • Turn qualitative and quantitative data into actionable insights and content strategy recommendations
  • Create frameworks for developing content based on audience insights
  • Perform ad hoc research and content audits for O&O and partner channels
  • Lead and facilitate content meetings and brainstorms
  • Follow content, social, and digital trends and best practices within and outside of gaming and esports

Requirements:

  • A passion to develop an expert knowledge of esports and the games we make
  • A curiosity about our audiences and the reasons why they watch esports
  • Interest in pop culture, entertainment, music, and the intersection of games and culture
  • Experience creating content for digital consumption
  • Experience with real-time social and web analytics and tools
  • Experience working with global audiences and teams
  • Experience as a content strategist and/or user experience researcher
  • Experience developing strategic proposals and communications plans
  • An ability to collaborate with a diverse group of internal stakeholders to help solve problems and create consensus on how to execute
  • 5+ years of professional experience in games, entertainment, audience development, and/or marketing

About the Partner Creative and Strategy Team:

We seek to create fan-first platforms and experiences.

This is our opportunity to redefine how brand partnerships appear in esports, sports, and entertainment - collaborative, driven by insights, and using the best of technology.

We are:

  • Advocates for our fans and players
  • Passionate about the potential of esports
  • Driven and excited by insights and opportunities to learn and grow

블리자드 엔터테인먼트는 모든 분들에게 동일한 기회를 부여합니다. 우리는 지원자의 종족, 피부색, 성별, 나이, 종교, 혈통, 출신 국가, 시민권 획득 여부, 결혼 여부, 성적 지향, 성 정체성, 유전 정보, 장애, 임신, 병역 여부, 참전 여부 또는 다른 어떠한 보호 단체의 여부에 상관없이 채용합니다.

편의 시설 요청: 저희는 신체적/정신적 장애를 지닌 분들과 함께 일하고 적절한 지원을 드리기 위해 최선의 노력을 다하고 있습니다. 현재 채용이 진행 중인 공고에 지원하기 위해 편의 시설 요청이 필요한 장애인께서는 talentacquisition@blizzard.com으로 이메일을 보내주시기 바랍니다. 일반적인 채용 관련 요청은 해당 이메일을 통해 접수하지 않으니 유의하여 주시기 바랍니다. 블리자드 채용 정보에 관심을 가져주셔서 감사합니다.

채용담당자 및 채용 에이전시 유의사항: 저희는 저희의 요청 없이 일방적으로 발송되는 에이전시 이력서를 수락하지 않습니다. 저희가 요청하지 않은 에이전시 이력서를 저희 웹사이트 또는 저희 직원들에게 발송하시지 말 것을 당부 드립니다. 저희는 상호 합의하에 체결된 계약 없이는 어떠한 제3의 에이전시, 외부 채용담당자 또는 채용업체에게도 비용을 지급하지 않을 것이며, 요청하지 않은 에이전시 이력서와 관련된 어떠한 에이전시 수수료도 부담할 의무가 없습니다. 요청하지 않은 에이전시 이력서가 저희에게 발송될 경우 이는 저희의 자산으로 간주되며 저희 내부 절차에 따라 처리됩니다.